In the canon of independent, design-driven Auteur-graphics markets are considered a malign force – and signs of commercial thinking the beginning of the end for uncompromised and pure design decisions. But where, besides these modern myths, could the entrepreneur within the designer come into this equation? Where are the chances in this idea? In this project we were predominantly looking at these aspects of the market:
- the market for pro-active, inquiring design and if it is possibly identify and generate these markets or assignments ourselves – and
- Shopping itself and the methods and underlying principles of retails and sale – producing an
- contextualized assessment of selected aspects.
by Maria Geißler, Anna Gille, Timo Hinze, Simone Vollenweider, Anna-George Lopez, Franziska Leiste.